Communication take 3forms,but in this web site there is only 2forms and it is firm-to-user and user-to-firm. The dimension of communication is interactive and broadcast. Broadcast-is a one way information from organization to user. For example, pizza hut will send email to allow the member know the latest promotion and pizza.
Interactive-there is a feedback form and customer are allow to give feedback about services and foods
Dimension of communication
1. Broadcast,is only 1 way communication which is exchange information from organization to user.(it can show in this web site also. for example, e-mail newsletters)
2. Interactive,is 2 way communication between organization and a user(it can show in this web site too, for example,user can give feed back to the organization)
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